Booth merch for RSAC 2027.
Cybersecurity vendors compete hard on the expo floor at RSAC. Shirts and hoodies are everywhere, so the ones people keep are the ones with real design and a good blank.
- DATES
- April 5–8, 2027
- CITY
- San Francisco, CA
- VENUE
- Moscone Center (North and South Expo)
- WHO’S THERE
- Security leaders, practitioners and the vendors that sell to them.
Your RSAC 2027 merch timeline.
Production usually takes 2–6 months. Custom builds sit at the longer end.
- October 5, 2026Custom builds
Molded toys, custom shapes, matched colors. Brief us about six months out.
PASSED - January 4, 2027Most printed items
Apparel, bags, drinkware and tech with your logo. Order about three months out.
OPEN - February 4, 2027Last call
Simple printed items only, depending on the product. Talk to us first.
OPEN - April 5, 2027Show opens
April 5–8, 2027 in San Francisco, CA.
OPEN
Show dates from rsaconference.com; moscone.com, checked November 5, 2026. Always confirm with the organizer. Freight deadlines are in your exhibitor kit.
Four pieces we’d bring.
Custom hoodies
A soft hoodie with a design people want to wear is the security-show piece that gets worn for years.
Custom T-shirts
If you do shirts, make them worth wearing: better fabric and a design, not just your logo.
Custom power banks
Useful tech for a technical crowd. A power bank gets used on the floor and in the hotel.
Custom rubber ducks
A rubber duck is a classic with developers, and it’s fun to make. A custom one is memorable at the booth.
Booth tips for RSAC.
- 01Two expo halls
RSAC runs a North and a South Expo. Visitors walk a lot, so carry-friendly pieces win.
- 02Stand out from the shirts
Wearables are expected here. Win with design, fabric and fit, not quantity.
- 03Gate the good stuff
Keep a better piece for demos and scanned leads, and a simpler one for the crowd.
- 04Order sizes carefully
For apparel, plan a size curve with us so you don’t run out of the sizes people want.
- 01Brief
You tell us the event, audience and budget.
- 02Mockups
Concepts with your logo, plus a clear quote.
- 03Production
Sourced, made and checked before it ships.
- 04Delivered
To your booth, office, or overseas.
RSAC 2027 merch, answered.
Call us in New York, or send a brief and we’ll reply with mockups.
01When should we order merch for RSAC 2027?
Brief us by October 5, 2026 for custom builds like molded toys or custom shapes. Order most printed items by January 4, 2027. Simple items may still be possible until about February 4, 2027, depending on the product.
02Can you help with apparel sizes and quantities?
Yes. Tell us your expected traffic and we’ll suggest a size split and quantities, then show the blanks and print options in your mockups.
03When and where is RSAC 2027?
April 5–8, 2027 in San Francisco, CA (Moscone Center (North and South Expo)). Always confirm dates on the organizer’s website before booking travel or freight.
04Are you affiliated with RSAC?
No. We’re an independent custom-merch studio in New York. We make merch for companies exhibiting at RSAC and other trade shows.
05Are the mockups really free?
Yes. Tell us about your booth and we’ll send mockups with your logo and a clear quote. You only pay if you decide to go ahead.