How to brief a merch mockup in five minutes
The six things we need to send you mockups you'll actually want to approve.
- Lead with the event and the audience.
- Send vector logo files if you have them.
- A budget range saves a round of back-and-forth.
1. The event and the date
Which show, where and when. The date sets the timeline and tells us which products are realistic.
2. Who you want to reach
One or two sentences about the people at your booth. "Hospital procurement leads" points to very different merch than "first-year students".
3. Rough quantity
A ballpark is fine. Quantity changes the price per unit and the products that make sense.
4. A budget range
Even a wide range helps us suggest the right products the first time instead of the second.
5. Your logo files
Vector files (SVG, AI, EPS or PDF) give the cleanest results. If you only have a PNG, send it anyway and we'll work with it.
6. The feel you are after
A few words or links: minimal, playful, premium, bold. Examples of merch you liked (or hated) are gold.
What happens next
We come back with free mockups showing your logo on the products, plus one clear quote. You pick a direction, we handle production and ship it to your booth. Start a brief whenever you're ready.
Tell us the show. We'll send mockups and a clear quote.